Black and White to Full Color
Fluorescent lights bathed the small conference room in the basement of a local library. A portable tabletop lectern sat in the middle of a table situated ahead of the two other tables in the room. The Toastmasters International Club President tapped the gavel as the rest of the members found their seats. "Tonight," she said, "We're going to have an impromptu meeting. Instead of pre-assignments for each of the eight roles, we are going to draw assignments from a hat." In every Toastmasters International club meeting, the roles ensure the meeting runs smoothly.
When the hat came to me, I silently hoped that I would draw vote counter or timer, something easy, something simple. I didn't. To my horror, my slip said, "Give a five- to seven-minute speech—tell a story."
A little more than a year before, my wife had complained that I didn't communicate well, especially with strangers. She found my introverted responses embarrassing. So, to learn better communication skills, I joined a Toastmasters club. With each speech, I struggled with being in front of a group, and I often read directly from the text I had written out. But gradually I was able to look up, just using brief notes.
I was trying to follow the standard speech format: an introduction of the premise, a body that provided supporting information, and a conclusion that usually included a call to action. I gradually became able to do that, but the one thing I couldn't seem to do was hold the audience's attention. And then, "Give a speech—tell a story." I had about ten minutes while the technical stuff was going on and all the participants settled into their roles before I had to tell a story.
I'm an introvert; I never told people about things I had done, nor places I had been; I had no stories on tap. But I knew someone who did. That was it: my dad would tell stories of his adventures, often more than once, and always if he'd had a drink or two. I'd heard many of them so often they were memorized. So, I told one of his fishing stories that was exciting and funny.
What happened as I began the tale was the strangest thing that ever happened to me in a Toastmasters meeting. The timer, the vote counter, the evaluator, and all the others put their pens down beside their tally sheets and faced me, listening intently. To me, it was like a scene that had always been black and white, shifted to full color. Positive, instant feedback affected my presentation. I became more animated and the story more colorful.
That was the hook. I needed to know more about stories and why a simple tale of a fishing trip generated the enthusiasm of an audience. I wanted to understand how a story lit up an audience who seemed bored at dull presentations of ideas and plain facts.